Economic Survival Series
Beyond the Basics - Standing Out from the Crowd
| Date: | Tuesday, July 21, 2009 |
| Time: | 12:00 p.m. - 1:00 p.m. |
| Location: | The River Club |
| CLE Credit: | 1.0 HR |
| Registration Fee: | Free for JJA Members |
| Agenda & Overview: | CLICK HERE |
| Register Now: | REGISTER HERE |
Measured by the number of quality clients law firms attract, there is a difference between a Web site and a great Web site. Success on the Web is an ongoing process and it is important to closely follow trends in search engine marketing, ethical considerations and the diminishing use of print directories.
Additionally, with law firms launching new Web sites daily, it‘s more important than ever to differentiate your firm. Building and maintaining a unique brand that conveys the tone and personality of your firm can be the difference between potential clients choosing you or your competition. With the current market conditions, competition for new clients is fierce, so developing and leveraging this valuable asset is critical. This advanced-level course will include:
- Options to leverage search engine marketing trends
- Ethical considerations for online marketing
- Alternatives to declining print directory usage
- Best practices to create a powerful law firm brand
REGISTER NOW
This seminar is FREE for all JJA members and includes lunch. The River Club is located on the 34th and 35th floors of the Modis Building in Downtown Jacksonville at One Independent Drive.
Media, Ethics and the Duke Lacrosse Case
| Date: | |
| Time: | 12:00 p.m. - 5:00 p.m. |
| Location: | Jacksonville Main Library Conference Center |
| CLE Credit: | Not Yet Evauluated |
| Registration Fee: | $100 Members / $150 Non-Members |
| Agenda & Overview: | Check Back Soon |
| Register Now: | Check Back Soon |
Join Joseph Cheshire for an inside look into the handling of the Duke Lacrosse Case as he discusses what to do when your case becomes public (and not to do), what to say (and not to say), and to whom to say it. With additional presentations on Journalists perspective, DUI for Civil and Criminal Lawyers, Closing Arguments and Demonstrative Evidence.
REGISTRATION OPENING SOON
*Non-Member registration fee includes annual dues for current year at a 50% discount for new JJA Members. Please visit our Membership Page to view qualifications and download an application. Membership applications must be received by the date of the seminar to qualify for discount.
